According to Microsoft, Tellem will be charged to helping "to develop unique, compelling storytelling experiences for the Xbox brand." As Microsoft's Entertainment & Digital Media president, Tellem will report to Phil Spencer, who runs Microsoft Studios. Her most immediate charge will be to handle the launch of a new production studio Microsoft is building in Los Angeles -- where else? -- to develop "interactive and linear content" that would run on Xbox and other devices, Microsoft said.
And in a tease, Microsoft said Tellem was also hired to help "turn Xbox into a destination where consumers can enjoy all their entertainment in one place."
CBS is the parent company of CNET News.com.
Charles Cooper 19 Sep, 2012
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Source: http://news.cnet.com/8301-1023_3-57515286-93/microsoft-nabs-cbs-exec-to-work-up-original-content-for-xbox/?part=rss&tag=feed&subj=News-Internet&Media
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